Rick Cooper, The PDA Pro

Celicase Designer Lisa Rodrigues Joins us May 7th on Attracting Ideal Clients Radio Show

How do you carry your PDA or smartphone? Men often carry them on a holster or in a pocket. Women drop them into a purse and often struggle to find them when they ring.

Celicase Designer Lisa Rodrigues created a solution for that problem. She created the Celicase, a carryall designed to hold a PDA or smartphone and keep it accessible.

Lisa will join us on our Internet Radio Show Attracting Ideal Clients on May 7th at 3pm Pacific Time. Tune in every Wednesday at 3pm Pacific Time.

Sync your PDA

When was the last time you synced your PDA or smartphone? Most people don't sync often enough and they're asking for trouble. Connect your device to your computer and sync it daily. It only makes sense.

And also be sure you backup your computer. Hard drives have a limited life. You need to backup your files daily to an external media device or back it up online. It's quick and easy to do.

Challenge Yourself!

What is holding you back? What do you need to do to move forward in your life and your business? Take a moment now and brainstorm a few ideas. Now, challenge yourself! Challenge yourself to take one step to move forward.

Google Acquires Feedburner

In another sign Google is taking over the world, they have acquired Feedburner. If you have a blog or a podcast, you should be using Feedburner to understand how many people are subscribing to your content. The fact that Google acquired them pretty much confirms the value they offer customers.

There will be More Opportunities
to Get Your Message Out There

It will be interesting to see how Google leverages the Feedburner platform. Needless to say, there will be more opportunities to get your message out there to a very targeted audience.

Make your Life Great!

What steps are you taking to make your life great? One of the leading bloggers on this topic is Phil Gerbyshak with his Make it Great blog. He was recently interviewed by Adversity University Founder Stephen Hopson.

During the interview, Stephen asked: What is the best advice you’ve ever received?  Given? Phil responded:

"The best advice I’ve ever gotten is “Play full out. All the time. Leave it all on the table, and go home tired.” This gift was given to me in various ways, at various times in my life, from various people, and it sticks with me and it defines how I live."

"In addition to the best advice I ever received, I’d add this to make it even more impactful: “Life is 1% what happens to you and 99% how you respond to it.”"

Phil is a class act and a downright genuine guy. He is extremely successful and influential as a blogger. For the complete interview, click here.

Play Full Out!

What steps are you taking to create visibility on the internet? If you're interested in finding ways to attract your ideal clients, visit our new blog, Attracting Ideal Clients.

Amazon Launches a New Wireless Reading Device

Amazon has launched an intriguing new device called the Kindle. It's an ebook reader with wireless access. It not only allows you to read books though. You can also read newspapers and blogs. Given the huge trend toward going green, I think a device like this could catch on.

Free Wireless Access on a Mobile Device!

I'm curious to hear from anyone who has tried the device. What's amazing is that the wireless access seems to be free. They appear to be covering their costs through book sales. It will be interesting to see if this thing takes off. Could a device like this have the same kind of appeal as the iPod when it first came out? I suppose only time will tell!

Overcoming Overwhelm

Do you ever feel overwhelmed? Do you feel like you just can't get ahead? Sometimes life is challenging. And if you fall behind it can be hard to catch up. Those are all symptoms of overwhelm. So, what can you do to get back on track?

When life gets you down, it's really important to just start simplifying and breaking things down. Most people over-complicate life. I know. Because I'm one of those people. I have too much of everything. I have to remind myself to continue to simplify. Reduce the number of physical possessions you have. Reduce the number of financial accounts you have. Reduce the number of email newsletters you subscribe to. Reduce the commitments you have.

At some point, you have to start saying no to things. At least until you can get your head above water. You didn't get into a mess overnight. And you won't be able to solve it overnight.

The best way out of a mess and the best way to overcome overwhelm is to simply start taking baby steps. Create a task list for things that will help to clean up the overwhelm. Take some time to brainstorm creative ideas to simplify things.

Start Taking Some Baby Steps!

You can do it. You can clean up your messes and overcome overwhelm. Just simply start taking some baby steps and you'll begin making progress and feeling better.

For additional ideas to work more productively and effectively, listen to my FREE audio series, the 12 Days of Productivity.

Rick Cooper, The PDA Pro
www.ThePDApro.com

Launched a New Blog Called Attracting Ideal Clients

Want to grow your business? I have launched a new blog called Attracting Ideal Clients. This blog is for small business owners, especially service professionals, who want to grow their business by attracting their ideal clients. More on this in a moment.

If you've read The PDA Pro Blog for awhile, you know that I cover a wide range of topics. I post on productivity, technology, sales and personal development topics. I'm passionate about helping people live productive and effective lives. I just love seeing people in their element, working smarter not harder. That's fun. What's not fun is feeling disorganized and overwhelmed. That's leads to procrastination and avoiding what you need to do.

In my business, I spend much of my time working with home-based service professionals. That includes coaches, consultants, virtual assistants and professional organizers. I love the entrepreneurial spirit. It's fun to launch a business and see it take off. Of course, owning a business is risky. And it can lead to a lot of additional stress.

My value system reflects my philosophy on building long-term relationships. And I've found the best relationships in business come from working with your ideal clients. This is the basis for building a successful referral based business.

Attract your Ideal Clients
and They Will Seek You Out!

And so it's with that concept that I've launched a new blog, Attracting Ideal Clients. There's a push/pull nature to marketing. Marketers often push their messages onto people. And that's effective to a certain extent. But, it's more effective when you can pull or attract your ideal clients to you. They will SEEK you out. That's really powerful!

And it's easier than ever to do this today using the internet. But, it takes a lot of work and you need to know what you're doing. I'm still refining my own approach. But, I have always jumped on top of any opportunity to get my message out there and attract people to what I'm doing.

So, Attracting Ideal Clients, is focused on teaching you how to identify who your ideal clients are, learning where to find them, what to say to them, and how to begin building a relationship with them that ultimately leads them to ask to be a client. But, it's not just about how to use the internet. I'll discuss mainstream topics like writing articles, teaching workshops and teleseminars, making phone calls, sending cards and networking more effectively. It's all of the things you can do to communicate your message and attract your ideal clients.

Yes, you still need to be able to sell. But, focusing on attracting your ideal clients will create an endless stream of leads and referrals. So, check it out and post a comment. The site is pretty slim at the moment, but I will add to it over time. Thanks!

Rick Cooper, The PDA Pro
http://www.ThePDApro.com

How Do You Feel About Technology Right Now?

I'm just curious, how do you feel about using technology right now? Are you really connected with the technology you're using? Or are you so over it???

I constantly have a love/hate relationship with technology. I have way too many technology tools to support me in my personal life and in my business. Most of the time, things are humming along. But occasionally, I just feel out of sync with the technology tools I'm using. Do you ever feel like that?

Do you love technology or do you hate it?

Please post a comment and let me know what you love about the technology tools you're using, and what you hate!

Thanks.

Rick Cooper, The PDA Pro
http://www.ThePDApro.com

Buzzoodle Shares 99 Sites to create Buzz

I recently had the opportunity to hear Ron McDaniel, Founder of Buzzoodle, on the Get More Business podcast, hosted by Melody Campbell.

Ron shared 99 sites that can help you market your business and create buzz. He writes:

"How do you create a buzz on the Internet with all the great tools, communities and resources online? One at a time!"

Create a Buzz on the Internet!

If you want to generate positive interest in your business, there are techniques that can help you communicate your message and attract clients. There is a right way and a wrong way to do it. Be careful not to spam people. It's important to take time to build relationships. Focus on providing value and you will gradually make connections and give people a reason to contact you.

Jerry Hart Shares Tips on Using Google Alerts

A good friend of mine, Jerry Hart, CEO of Hart Creative Marketing, recently shared tips on using Google Alerts. Jerry is an Internet Marketing and Social Media Expert. He helps companies craft and deliver their marketing message online through websites, blogs and social media.

Bring it up from your soul and
get it up on the Web

Jerry says:

"Know that commenting on blogs is a big traffic driver for you. So, spend less time getting to deep into any one article and comment on what you’ve read in the first or last paragraph or headline. Then, go back to your email of Google Alert results and click to your second Google Alert result, read only a bit, save that site, blog, or network and move on by going back to your Google Alerts and finding another authority you can save in your www.roboform.com or www.clipmarks.com favorite sites folder. Both are the bomb and will make you feel like a blue angel pilot flying thru sites efficiently who can find content later that you liked today."

That's a great suggestion to use your time more productively. Remember to be authentic and focus on offering value when posting a comment on a blog. Keep it simple until you have had an opportunity to post a few times. Blogs have followings and you need to be aware that people will notice if you are a little too pushy or aggressive in sharing your message. The same is true when posting messages in online discussion groups or through social networks.

Hart also shares advice on how to give accolades to other bloggers when you sincerely feel it.

Do You Have Self-Discipline?

One of the keys to being productive is being self-disciplined. What is self-discipline? It's a characteristic that allows you to focus on your priorities and avoid distractions and interruptions.  It is living your life on purpose.

Success guru Mike Litman posted on his blog:

"For so many years of my life my self-discipline was terrible. This lack of self-discipline kept me running around in circles, procrastinating like a king, and always chasing the ‘latest greatest idea’. Have you ever been ‘there’? I’m glad I’m not ‘there’ anymore and I work daily on bringing more self-discipline into my life."

Mike goes on to say that, "when we don’t have a VISION for our lives, we throw off self-discipline, self-control, and order."

So I ask you, do you have self-discipline? Do you stay on task? Do you commit to do something and then get it done? Or do you find yourself procrastinating? Do you put off till tomorrow what you could do today?

Self-discipline is a challenge because it requires you to get outside of your comfort zone and play big.

We've shared a lot of great information on how to get productive during our teleseminar series, the 12 Days of Productivity. All of calls are recorded and available at no charge to help you increase your productivity.

What steps are you going to take this year to get focused, increase your productivity and develop the self-discipline you need to move forward and achieve your goals?

 

Leverage Technology Tools

2008 is finally here. What are you going to do this year that’s different from last year? How are you going to increase your productivity? If you are resisting or avoiding learning new technologies, it’s time to create momentum and get over the hump. The younger generation is nipping at your heels. They are internet savvy, social media conscious and are comfortable using mobile tools (PDAs and smartphones) on the go. So, what can you do to catch up with them before they eat your lunch?

The younger generation is nipping at your heels...
what can you do to catch up?

Learning a new technology takes time. Most people don’t give themselves enough credit for their efforts to learn new tools. Here are some tips that can help you move forward.

Tip #1: One Tool at a Time

Don’t resolve to learn five new tools at once. It won’t work. You have plenty of time. Depending on how busy you are, make it a priority to learn one new technology every quarter. If you have a little more time on your hands, you can try monthly. But, you want to build in time to evaluate your options and select a new tool. This will help you maximize the free trial period available for many software tools.

Tip #2: Create a Checklist with your Wishlist

You don’t need to learn every feature on a hardware device, software program or online service. Create a top ten checklist of what you want to learn and rank them one to ten. When you have a spare moment, pick the most important feature to learn.

Tip #3: Join an Online Group

There are millions of online groups out there. They can be a great source of information on how to learn and leverage a technology tool. The trick is to find the right one for you. Be sure to learn the rules of the group. Look for ways to help and keep promotion at a minimum. You get tips, tricks and insights on how to leverage a new tech tool.

That’s it. Just look for ways to make incremental, baby steps. You can do anything you set your mind to. Good luck!

Productivity Shortcuts Winter 2007 Teleseminar Series

2007 is almost over. It's time to wind down and ramp up for next year. Will 2008 be a good year for you? Why not make a resolution NOW to increase your productivity?

If you would like to learn shortcuts to get more done in less time, then join us for The Twelve Days of Productivity! We're hosting a series of 12 half hour teleseminars. They're focused and quick. You'll get a few great ideas every day to increse your productivity.

 

FREE Teleseminar Series:
Productivity Shortcuts (The Twelve Days of Productivity)

Daily through January 9th

 

What you'll learn:

• Tips to get focused
• Techniques to get organized
• Strategies to combat spam and manage your email inbox
• Lessons on prioritizing your most important tasks
• Tips to shop for productivity gadgets
• How to balance work and family during the holidays

Click here to learn more:
http://www.thepdapro.com/ProductivityShortcuts.asp

2008 can be your best year yet! Start by working smarter, not harder!

Clean Up your PDA

Your PDA or smartphone contains a lot of information. Over time, you have probably created word processing documents and spreadsheets. You have taken photos and downloaded files. Your PDA is getting cluttered and clogged. It’s time to clean it up. Here are some tips to clean up your PDA.

Before you clean up your PDA, make sure you sync it and back up the files to CD or DVD. It’s always best to make sure you can retrieve information before you delete it.

Calendar – It’s a good idea to clean up your calendar periodically. But, first consider how much history you need. Some people like to be able to refer back to prior appointments with clients. If you use ACT! or some other contact management system, you may be able to simply filter the data being synced to your PDA. That way, your contact management system will still allow you to see the complete history of contacts with a client.

Task List – Some tasks will never be completed. So, why worry about it. Take time to prune your task list. Copy old tasks somewhere else if you want to. Life is short. You need to be realistic about what you commit to. Eliminate tasks if there is no longer a need to do them.

Email – Make sure your email settings allow email to remain on the server so it can be downloaded to your computer. Purge the email messages on your PDA or smartphone every now and then. You will be able to check messages more quickly.

Contacts – It’s a good idea to review your contacts every year and archive records that you no longer need to access.

Applications – If you download software onto your PDA, you should consider how beneficial the software is and delete unneeded applications. Shareware and freeware applications can cause problems. If you have to reboot your PDA frequently, it’s time to remove old apps. When you upgrade to a new PDA, reinstall your applications rather than syncing everything over. Your new PDA may have a more current operating system. Incompatible software can cause problems.

Audio and Video Files – Nothing will eat up your storage faster than audio and video files. Archive them and delete them from your PDA. Enough said.

Taking time to clean up your PDA will reduce your headaches and simplify your life. It takes time, but it’s worth it in the long run.

Holiday Tips for Buying Technology

The holidays are here. And that means people are going to go hogwild on buying technology. For those of you who held off all year and saved your money, it's time to splurge. So what can you do to keep from overspending and regretting your purchases?

First, brainstorm a list of your needs. When considering what to buy, it's always important to think about what you need. Tech tools often overlap. For example, printers can scan, fax and copy in addition to printing. Think about what tools you already have and how much longer they may last.

Next, make a list of tech tools you want and need. This step involves some research because it's actually time to determine what's available in the marketplace.

At some point, you're going to have to start prioritizing. Most people can't afford everything they want. And it usually doesn't make sense to buy everything you want at the same time anyway. Technology tools become obsolete the minute you buy them.

One of the best strategies is to create a Technology Plan that includes all of the tools you want in the next year.

Now, it's finally time for the fun part. It's time to go shopping. This is where you actually get to touch and play with the various tech tools you are considering. Most people don't take time to try out the different options. But, it’s worth the extra effort.

It's usually a good idea to consider at least three alternatives. You should easily be able to weed out options that don't make sense for you. When you narrow down to three options, you can now begin to evaluate the pros and cons of each tool. You will appreciate the time you invested in this simple, but effective approach.

Now, there are a few other things to consider before making your final decision. First, shop for sales. Because technology does become obsolete so quickly, you will always be able to find a great deal on clearance merchandise.

Next, consider when new models are going to be released. Many new consumer electronics are released in January during the big Consumer Electronics Show (CES). Sites like Engadget.com will keep you informed on what's going to be released soon. As new models are introduced, prices on older models will drop.

One final strategy to consider is to buy one tool and then implement it. Then, go through the process with another tool. You will save money by stretching out your dollars. It takes time to learn how to use a new technology. If you buy too many tools at once, you will end up leaving them on the shelf. Keep it simple and buy one at a time. Then, take time to learn to use it effectively. Also, be sure to find out the return policy, which is often only 30 days. Make sure the product is right for you and return it if not.

Taking these simple and easy steps will allow you to leverage your time and increase your productivity. Happy Holidays!

Get Smart Phone

Are you a gadget freak? I love technology, but only it it makes my life easier and more productive. One of the concepts that has captured the imaginations of people for decades is the Dick Tracy-style wrist watch phone. This was followed by Maxwell Smart's crazy shoe phone. The fact is that we love the idea of technology that we can wear.

Well, life may be getting a little more convenient. According to Engadget, Samsung has applied for a patent for a cell phone that can be worn on the wrist and pulled out for hands access also. It could be years before a model actually shows up. But, the fact is that companies will continue to look for ways to make technology wearable. The day will come when you can integrate technology better into your lifestyle.

Engadget sees some problems with the concept:

"Granted, the idea could be problematic in a myriad ways -- leading to public humiliation and a lack of broad compatibility with mobiles for starters -- but we can't fault 'em for trying."

And that's the challenge. There are a lot of great technologies that appear and then disappear. If a product can't find a market, it will disappear, plain and simple. The market for wearable technologies is growing, but has not reached the mainstream. Costs are often too high and when it comes down to it, peer pressure often prevents people from actually wearing the technology. But, times are changing. And convenience will eventually trump social pressure. Apple has been extremely successfully at turning technology products into a fashion statement. That may be the key for creating products that create demand and generate buzz in the marketplace.

In the meantime, there are plenty of PDA/smartphone models out there which offer all of the capabilities you need. And the products are getting faster, the screens are getting crisper, the keyboards are getting easier to type on, and there is more mobile content worth accessing through the internet. Good luck and Get Smart Phone!

Gmail Tip for Searching Email

I get a lot of email. Being The PDA Pro is busy work. I have over 10 email accounts and am subscribed to 50 Bojillian ezines and newsletters to stay on top of everything. I found that Outlook was just choking on the amount of email I was pumping through it. So, I made the decision to begin retrieving email using Gmail, the email service from Google.

I love Google. It's just the simple, but fast and effective kind of productivity tool I like to use. I was already using Gmail for a personal account and it worked great. So, I made the switch a few months ago for my business email. I have been very satisfied with how Gmail has worked for me. There are a few little annoyances, but overall it's been a great experience. I appreciate the fact that all of that data is being hosted on someone else's server.

Gmail Rocks!

Here is a quick tip from Gmail's blog written by Jen "Digital Mom" Grant. She writes:

"First, I make very specific labels for all of the categories that I might need - meeting notes, action items, personal - and I very meticulously use these labels for maybe a month or so. But then, I get overwhelmed and don't have the time to spend filing things under each of these categories. This is the point where Gmail really starts to help me out. The reason I categorized everything in the first place was to find it again quickly, right? Well, if I can find anything easily with search, then why should I take the extra time organizing? For my purposes, searching takes much less time and works just as well."

I love the labels too. They're much better than folders. I set up rules to automatically move and archive messages. This allows me to quickly read and respond to high priority client email messages first. The best part though, as Digital Mom suggests is the ability to search messages quickly. This took a lot longer with Outlook.

I strongly recommend you consider switching to Gmail. As a person who has been used to storing and archiving all of my email data in the past, I found I had a little fear around letting someone else store that data. But, as an entrepreneur, I have had to do that anyway through other services.

Go Mobile with SCOTTEVEST

I saw a great new product last night while watching The Big Idea with Donny Deutsch. The witty and irreverent host was interviewing Scott Jordan from SCOTTEVEST. Scott, an attorney turned entrepreneur,  created a vest to hold all of your mobile devices including PDAs and smartphones. What a great idea!

Scott has a great story. Here's a quick excerpt from his website.

"I’m Scott Jordan, and I created the SeV to solve a very basic problem: I needed an easy way to carry AND use all my gadgets and gear. All too often, juggling my gear was a losing battle. I wanted to carry all of my favorite gadgets, but had to leave most at home, or convince my wife to carry some for me. My favorite gear consists of: iPod®, PocketPC/Palm Pilot, a cell phone, the car/remote keys, a digital camera, water bottle, and a magazine.

Clothes simply weren’t designed to hold this much stuff. Before long, I needed a bag just to carry my gadgets, and that defeats the purpose of being mobile and the perfect “man-purse” just doesn’t exist. Believe me, I tried to find something on the market that addressed my needs, but there wasn’t anything available that was fashionable, functional and affordable. So, in 2001, I decided to solve the problem myself, and the idea of designing clothing as a Gear Management Solution™ came to me. I then quit my day job- practicing law at a mega-law firm, and SCOTTEVEST/SeV® and the Technology Enabled Clothing-TEC® system were born."

Wow! What a great story. It just goes to show what can happen when someone makes a decision to become an entrepreneur. And what a great product too!

Scott Jordan, Founder and CEO of SCOTTEVEST, Inc., is pictured here wearing the vest. Mobile devices are actually stored in the liner of the vest and not visible to onlookers. Very cool! And handy too!

Great Rules to Boost your Productivity

Steve Pavlina shares 33 Rules to Boost your Productivity. He says, "Productivity heuristics are behavioral rules (some general, some situation-specific) that can help us get things done more efficiently. "

My favorite rule on his list is #2: Daily goals.  Steve states, "Without a clear focus, it’s too easy to succumb to distractions.  Set targets for each day in advance.  Decide what you’ll do; then do it."

That's great advice. I have a great new tool that will help you stay on track on a daily basis. It's called the Daily Success Priorities card. If you'd like a free sample of 5 cards to get started, you can request them by clicking here and I'll mail them to you.

Set daily goals and you'll achieve outstanding results!